THE ROLEX DEALER DISPLAY COLLECTION

A "Dealer Display" refers to the large wall clocks manufactured by luxury watch brands solely for marketing purposes. They are distributed to Authorized Dealers (ADs) to hang in boutiques, airports, and sponsored events (like F1 or Wimbledon). They are not catalog items and are never sold to the public. Our clocks are high-fidelity archives of these rare marketing assets.

No. Genuine Rolex wall clocks are property of Rolex S.A. and are not available for retail purchase. Our products are "Dealer Display Style" clocks intended for novelty, educational, and decorative use only. We are an independent archive and are not affiliated with Rolex S.A.

We are not a generic drop-shipper. To ensure our "Dealer Spec" quality, every single unit undergoes a 48-hour movement test at our facility before dispatch. We check the hands for alignment, the silent sweep for consistency, and the lume application. This quality control process takes time, but it ensures you don't receive a lemon.

On our Submariner and GMT style wall clocks, the bezel is fixed. While genuine wristwatches have rotating bezels for diving/timing, a wall clock requires structural rigidity. Fixing the bezel ensures the clock remains solid and durable while hanging on your wall.

Absolutely not. We use a Gen-II High-Torque Silent Quartz movement. The second hand sweeps smoothly (glides) around the dial, mimicking the 28,800vph mechanical movement of a genuine automatic watch. It is perfectly silent.

For customers in the US, EU, and UK, there are generally no additional customs duties as we handle the logistics to ensure a seamless delivery.